Website Strategy & Design

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Business-class sites and applications
that serve your entire audience.

Website Strategy & Design Services

We've been designing professional web sites for quite a while. Along the way, we've worked in many different industries and with all sorts of organizations. Each project has had unique challenges to overcome, and each client has posed a different set of requirements.

What sets us apart is that we love a good challenge. And we have the unique ability to identify and eliminate the barriers and blocks that are preventing your website from performing at a professional and exceptional level.

  • Responsive, Mobile-First Design
  • Tablets / Phones / Desktops
  • Best-in-Class CMS
  • Best-in-Class eCommerce
  • Fully Custom Themes & Layouts
  • Site Migrations / Conversions
  • Organic SEO

Site design is often characterized as "look and feel" and typically has emphasis in the early stages of a site project. While that is entirely appropriate, we believe that site design crosses other boundaries as well, and should be taken into account throughout the lifespan of a project. For example, site design can also impact and effect user experience, visitor retention, and the level of unique page views. It is just as important as "clean code" and of equal weight to thoughtful development.

Membership Sites

  • fine grained control over what content your users can see
  • coupons for use in promotions and giveaways
  • dynamic pricing pages for your membership products
  • content dripping (a.k.a. timed release of content) and content access expiration
  • affiliate programs
  • clear and relevant reporting
  • membership payments & subscriptions

Service & Support Sites

  • Exchange: ask questions, share knowledge, crowdsource ideas, and build communities.
  • Forums: used for customer engagement, market research, partner coordiation, education & training, and employee intranets.
  • Help Desk: deliver exceptional support to your customers and manage all your conversations in one place.
  • Knowledgebase: enable your users to find answers to the most repeated questions themselves.


“Working with Eric is extremely easy. He is very knowledgeable about both design and development. He is a very good listener and the solutions he proposes always support our business goals. He doesn’t just go off and create slick designs or incorporate cool technologies that don’t serve our needs. He’s been with us every step of the way helping us evolve from the relatively static site that we started with to the dynamic Web presence we have today. We truly enjoy working with him.”

C.F., Director

Recent Projects

Website / Project
Murphy Insurance Agency: One of the largest family-owned, independent agencies in Massachusetts.

Murphy Insurance is one of the largest family-owned, independent agencies in Massachusetts. They handle all types of personal, business and financial insurance.  They work with over 25 insurance carriers and have access to over 100 more allowing them to develop customized plans to meet their clients’ specific needs.  

Project Services
Search Engine Optimization (SEO)
Website Hosting Services
Strategy & Design
Website Performance Optimization
Marketing & Analytics
Website App Development